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1. TAKE A CLASS Learn a new skill that will help improve your business. Websites like Skillshare and Lynda offer a variety of classes ranging from SEO fundamentals to basic accounting to social media marketing. 2. ATTEND A NETWORKING EVENT Whether it’s an event or expo in your industry or a meetup, spreading your feelers...
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The key is finding quality clients that you can build lasting relationships with. If you are in an industry that relies on excellent service, the majority of new business comes from referrals from satisfied clients. How do you turn contacts from LinkedIn, networking events, or other functions into clients? 1. QUALITY OVER QUANTITY When searching...
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Finding it difficult to get back to work after the three day weekend? You are not alone. Start knocking things off your to-do list and find your inner worker bee by following the steps below! 1. MAKE A LIST First things first, make a giant to-do list of all of your tasks. This includes tasks...
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So often we find ourselves saying “I don’t have time for that.” What we should be saying is “I am not going to prioritize my time for that.” The majority of us have hours of free time during the day that go unused due to poor time management or prioritization. Time management can be a tricky...
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It’s about what is appropriate for your business, not your personal preference.   Market Research You may already have some idea of what you would like to name your business. At this stage, it’s best to write down your current ideas—and then set them aside and start from scratch. Begin by determining your target audience....
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Save time and money with these free (or almost free) resources. Social media campaigns can add up quick. With so much content being produced, it’s impossible to do a photoshoot or design an icon every day. Save time and money with these free (or almost free) resources. stocksnap.io Need non-cheesy stock images? Stocksnap has a...
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Happy birthday, Defined Ventures, Inc.! Seven years ago, founder Aaron Boerger recognized his ability to strategize, build, and implement technology to help make businesses stronger. Since then, we have grown to include systems integrations and digital marketing, and will still go the extra mile to provide great customer service and peace of mind. We have helped countless businesses find...
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Your website is the face of your business. Having a clean, modern, and easy-to-find website legitimizes your business and can draw in new customers. If you don’t have the time or funds to hire someone to give your website a facelift, here are some basics to help you stay in the game: SEO Search engine...
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Above all else, be authentic. Social media for small businesses can be daunting. Posting requires a lot of time, upkeep, and is extremely time-sensitive. It can reach thousands of new users and provide a level of engagement that boosts approachability and public image. Here are our steps to getting started: DETERMINE YOUR TARGET AUDIENCE While...
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